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Brand Manager
Job Title
Brand Manager
UAE, Dubai
Brand Management
Role Purpose

The Brand Manager is responsible for leading the retail brand management team in the development and execution of strategic and brand’s value-centered plans. He/she contributes to the development of his/her brand in terms of promotion, event planning, business analysis and new product development for the brand’s established stores.

Key Accountabilities

Lead brands' growth, develop new brands geographically and expand existing brands in new markets based on a market commercial analysis

Visit and inspect stores in order to ensure proper functioning of the operation and the correct pricing and display of the merchandise; coordinate with Window Dressers their schedules and work plans

Select collection products in accordance with market trends and analyze the market segment at which the store product is aimed, along with prices and competition to provide brand related reports and data as requested

Coordinate activities of merchandising departments to obtain optimum efficiency of operations with minimum cost in order to maximize profits

Ensure the terms, conditions and rules of the franchise and lease agreements are duly implemented and respected

Plan and organize events, prepare promotions, sales and special collection for the brand in coordination with the Marketing department and the suppliers in order to maximize sales of the brand

Coordinate with Senior Brand Manager and Country Manager to set the budget of the season, and verify that standards for sales, rotation and loss are established

Plan layout of stock room, warehouse and other storage areas, considering turnover, size, weight and related factors of items stored in order to facilitate stock control and sales inventory

Proactively put in place action plans when targets are not reached, and take full ownership and accountability over the shops P&L account

Recruit, train, motivate and evaluate his/her team to ensure that the department has the necessary skill base and that staff are optimally motivated and enabled to maximize their potential and contribution to the company

Qualifications, Experience, Knowledge

Bachelor’s Degree in Business Administration or equivalent

5 years of experience in similar environment

Fluency in English; Spanish, Italian or French is a plus

Proficiency in MS Office


Planning and Organizing

Commercial Understanding

Communication Skills

Developing and Motivating Others

Driving and Achieving results

Entrepreneurial Thinking

Strategic Thinking

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