-Participate in setting up and implementing marketing strategies as well as a timetable of promotions and activities in support of the marketing plan aiming at maximizing consumer brand awareness and revenues.
-Maintain strong relationship with key media partners, stores and external parties to maximize marketing and advertising opportunities.
-Ensure adherence of all marketing campaigns/promotions to marketing plans and specitications set by brand owners in order to ensure regional/global brand image standardization.
-Stay up to date with Market and online trends relevant to the brand for ensuring campaigns and promotions are relevant within each market.
-Liaise with all concerned parties to guarantee adequate planning, execution and monitoring of marketing activities.
-Maintain awareness on best practice marketing techniques/tools to achieve successful campaigns and promotions for generating brand revenue, profitability and increasing market share.